During her second fashion show within the official Parisian calendar, the designer will be presenting her “Orígenes” collection, an ode to her Spanish and flamenco roots.

After her debut in July 2022 with the “Andalucía” collection, Juana Martín returns this January 26th to the official calendar of the Paris Haute Couture Week with “Orígenes”, a proposal that reflects the beginnings of her work in fabrics and prints, and offers a result true to her flamenco style, with a more avant-garde touch.

Inspired by her summers in Málaga, a place that has seen many of her creative processes, Juana Martín returns to this city to create “Orígenes”. The blue of its beaches, its people and the harmony of its land are embodied in this collection that, according to the designer’s words, “is designed for an elegant and transgressive woman, who dares to take another step towards evolution and personal development”.

This collection shows the essence of Juana Martín’s designs, both in the color palette based on black and white tones, as well as in the use of volumes, embroideries, ruffles and of course, polka dots. The fabric innovation and the abundant presence of crystals stand out in this collection, embroidered crystals and netted crystals, create meshes that cover the body of the sensual, daring and provocative woman.

Also, in the “Orígenes” fashion show we will be seeing accessories such as the Christian Louboutin shoes, Nadia Chellaoui bags and Plata Pura goldsmith work. A mixture of high-end firms have come together with a contemporary and an avant-garde point of view.

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Urban resort…big city polish juxtaposed with relaxed resort glamour…
a celebration of the body…
plunging necklines, slashed skirts and dresses…architectural
Cutouts…sensuous sarongs, pareos, djellabas and caftans…the sharply tailored suit…
Soft wide-leg pants and relaxed shirts…crisp white and graphic black…the boldness
Of poppy and fuchsia…tones of pearl, silver, dune and gold…tropical shades of lime
And turquoise…the flirty movement of fringe…liquid jersey and satin…the shine of
Sequins…bold painterly florals…sculptural hip-slung belts and jewelry…the sleek
Modern minaudière…the oversized slouch bag…the barest strippy sandals from flat
To stiletto, slide to gladiator…natural glamour…spring / summer 2023

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Battito, ritmo, ribellione sono solo alcuni dei concetti che definiscono al meglio la collezione Hanita Primavera/Estate 2023, ispirata alla Beat Generation. Questo movimento nasce come elemento di rottura dalla voglia di sovvertire le regole e dalla necessità di viaggiare, sia fisicamente che mentalmente, il tutto condito con l’attrazione per la spiritualità asiatica.

Con questa collezione Hanita ridefinisce i canoni dello stile, con capi dalla sartorialità ineccepibile e un approccio eco-sostenibile. E’ un guardaroba che rievoca, in un sapiente mix di stili e colori, tutti i riferimenti che nascono dalla cultura Beat.  In questo senso, come gli scrittori della Beat Generation vivono la creatività nell’incessante ricerca di un linguaggio nuovo mescolando stili narrativi, romanzo e poesia compresi, così Hanita costruisce la propria moda con una libera associazione di abiti e stili.

La donna Hanita vive l’assoluta libertà di formare il proprio stile, mixando abiti traforati in maglia a stampe orientali, o capi fluidi in jersey a completi in fresco cotone, passando dallo stile coloniale a quello afro/beatnik. La collezione è «una celebrazione dell’immaginazione incessante, della reinvenzione del mestiere, della creazione di nuove prospettive».

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