Per la Primavera Estate 2021, la campagna Luisa Spagnoli cattura il fascino enigmatico di una femminilità indipendente e internazionale. Protagonista la modella romana Aurora Talarico che interpreta una contemporanea voyegeuse, immortalata dal direttore creativo Giampaolo Sgura. La location urbana, pareti spoglie e arredi di legno grezzo, fanno sì che Aurora venga valorizzata in tutto il suo charme, grazie a sofisticati look dall’appeal urban safari.

Un itinerario visivo che scatta, istante per istante, attimi di un nuovo charme contemporaneo. Look per tuaregh metropolitane ma anche business attire in stile La Mia Africa. Scatti close-up in per mostrare la raffinata lavorazione della maglieria, fiore all’occhiello della casa di moda, così come i profili di pizzo dei colli couture e le numerose stampe. In primo piano anche gli accessori di stagione come i cinturoni in vita e le borse di stagione: mini o maxi, di rafia intrecciata e pelle tabacco.

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This is the eternal story of an artist who falls in love with his creation … No one in the real life can match this perfection that he created with his own hands. The work that came out of his imagination meets all his expectations.

For days and nights, in full lockdown, Farhad Re cuts the triple organza of silk in a virginal whiteness. The contours appear delicately, and Pygmalion / Farhad applies himself to carving a light, sculptural, architectural silhouette. No less than 500 meters of organza were needed to create the 15 dresses of the collection.

Behind the opacity of the material looms the grace of the woman as seen by Farhad Re and whom he calls Galatea, with skin white as milk, and with whom Pygmalion fell in love … The purity of renewal, of freedom, of letting go – after all these months of lockdown- is also found in the perfectly mastered and hand-shaped  geometric shapes that form each dress. An invitation to dreamlike escape, but also to transform the lines of the silhouette like this long chiseled coat, enveloping, comforting, in which we want snuggle up …

Very attached to the very essence of freedom through his personal history – the mother of the artist of Persian origin fled her country to regain the freedom to think and dress as she sees fit -, Farhad revisits the myth of Pygmalion by giving wings to his Galatea to make her discover the world. A real desire to share this need for the absolute, this quest for the sublime, this inclination to shape in the loved one a soul mate.

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A tale of drama and emotions.

Arturo Obegero entered the official Paris Fashion Week calendar for the Autumn Winter 2021 season, nine months following the launch of his eponymous label. He is presenting a collection acting as a personal message to the fashion world and a tribute to performers.

PURO TEATRO is the culmination of the designer’s emotional state, and the feelings he’s been willing to express. Bringing fantasy to overcome the grim reality of inequalities, political and economic uncertainty, and the pandemic is the essential message of the collection.

“The world has become the biggest stage, and everyone performs for attention and validation. I feel that we are in the most beautiful cage called life, a velvet prison.”

A new life is insufflated into old velvet curtains collected from theatres around the world, from Sydney to London. They have been the silent witnesses to amazing performances, to the rigour and dedication of stage artists. Now they will live lives of their own while also carrying the stories, cheers, and tears of the crowds forever embedded in their cotton fibres. This choice reaffirms Arturo Obegero’s sustainable mission by adding upcycling to the label’s values.

Arturo Obegero’s favourite flower, the red rose, is once more a key element of the collection. The designer is fascinated by the age-old tradition of throwing roses at performers at the end of a successful spectacle. This season, the performer becomes the rose as the blood red Saura bodysuit and the Cristóbal top merge. Together they symbolise the ambition that can sometimes blind us.

The Dulce balloon top references Obegero’s fashion hero, Cristóbal Balenciaga, as well as candy wrappers. The belt choking the neck aggravates the garment by adding perversity to the notion of sugar-coating.

The Prussian blue Marga scarf is exaggerated to resemble an elegant velvet snake wrapped around the wearer’s neck and upper body. The backless Volker top in blood red moiré is the exclamation point to the collection. The bows nod to classic haute couture gowns. Pushing forward a fashion cliché, they bring femininity while restraining the face and hands of the wearer.

The collection also features Arturo Obegero’s Signature items from the Palmira permanent collection, with new iterations of the Pedro shirt and Gades trousers in baby blue and blood red.

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