PFW – Ugg takes to the runway with Kevin Germanier

THE DESIGNER PUTS A STRIKING SPIN ON THE ICONIC UGG SILHOUETTE FOR HIS FIRST EVER SHOW DURING AW22 PARIS FASHION WEEK.

Californian lifestyle brand UGG® (a division of Deckers Brands [NYSE: DECK]) is proud to have partnered with Kevin Germanier for the brands debut show on the closing night of Paris Fashion Week.

Thoughtfully integrating the bold DNA of both brands, Germanier merged the iconic silhouettes of the UGG® Classic Tall II and UGG® Classic Mini II  boots to create a new look over-the-knee design exclusively for the runway.

“I envisioned a very unique UGG Couture boot for this carte blanche. I like that the final result is unexpected” says Kevin Germanier. “In these silhouettes, there is everything that roars in me, everything that pushes me to transform darkness into light, to tell life in all its brilliance. Not to pick up the pieces, but to organize something like an encounter between know-how and out-of-control; giving the embroidery the illusion that it is imploding, dripping wax over ice cubes, and smearing it with hair gel, photo-printing it. Go further while dressing attitudes and not just images.”

Taking the UGG® Classic boot to new heights, the designer showcased his extraordinary craftsmanship through the use of extravagant embellishments, bold coloured feathers and upcycled Swarovski crystals.